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<\/p>\nGetting children to eat fruit and veg is a daily struggle for most parents \u2013 but many kids don’t even understand how the produce gets from the farm to their plates, according to a study. Almost half (45 percent) of mums and dads, with children aged five and under, said their kids are clueless about this process.<\/p>\n
However, 50 percent, of the 2,000 parents polled, also claim to \u201cgo the extra mile\u201d to teach their little ones about the benefits of fruit and veg \u2013 and 29 percent educate them on the vitamins found in this food type.<\/p>\n
It also emerged 90 percent of parents believe there’s room for improvement in their kid\u2019s eating habits \u2013 with the typical child, aged five and under, getting just three of their five fruit and veg a day.<\/p>\n
The study was commissioned by innocent Drinks, which held a fruit festival in partnership with Crockford Bridge Fruit Farm in Surrey.<\/p>\n
Katie Peacock, spokeswoman for the drinks brand, which has created a range of family-friendly fruit and nature-related activities, said: \u201cWe\u2019re on a mission to get more fruit and veg into people\u2019s diets, and we know this can be particularly tricky for parents.<\/p>\n
\u201cBy hosting the innocent Fruit Festival this year, we aim to educate and engage families about the power and deliciousness of fruit, to hopefully make it that little bit easier for parents to get more portions of fruit and veg into their children\u2019s diets.\u201d<\/p>\n
The study also found 25 percent of parents find getting their children to get their five-a-day \u201cdifficult\u201d.<\/p>\n
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Reasons why include \u201cthey don\u2019t like it\u201d (43 percent), \u201cthey are fussy\u201d (53 percent), and \u201cthey don\u2019t like the textures\u201d (35 percent).<\/p>\n
Perhaps as a result, 61 percent have admitted sneaking fruit and veg into their little one\u2019s diet by blending and hiding it in their meals.<\/p>\n
It also emerged four in ten of those polled, via OnePoll, feel a mixture of excitement and dread when encouraging their kids to try new fruit and veg.<\/p>\n
The study found over three-quarters (77 percent) of mums and dads revealed they give their children fruit and veg they know and like \u2013 to ensure they get the goodness they need.<\/p>\n
Surrey mum, Sophie Jenkins, who attended the innocent Fruit Festival, said: \u201cThe kids had so much fun, and it was a lovely way to spend the day.<\/p>\n
\u201cThe fruit art station was a real hit \u2013 it was great seeing my little one playing and trying fruits he doesn’t usually eat.\u201d<\/p>\n
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